Ela Iliesi

Ela Iliesi is a Digital Growth Consultant, author, and trainer with over 17 years of experience in digital marketing and business development. She is the creator of the Digital Behavior Classification Map (DBCM), a framework used to tailor digital marketing strategies to different digital ecosystems around the world. Passionate about ethical marketing and public health, Ela is currently conducting research on how marketing strategies impact well-being and policy. She lectures at MAKE IT ACADEMY, is the author of Authority Marketing, and works closely with purpose-driven brands to drive growth through trust and authority.