
Iulia Lacriceanu
Iulia Lacriceanu is a Senior Product Manager at Advanced Web Ranking, where she turns market and customer signals into shipped production features. Much of her work now sits at the intersection of traditional SEO and AI search — AI Overviews, brand visibility in LLM answers, and what it means to rank when there's no blue link to rank for. That shift is the brief for every feature she concepts and designs for AWR.
She believes that truly understanding the core concept and the target audience's needs is fundamental to building software that solves real industry problems. That, and that time is never enough — it's just a matter of priorities!

Why Your Tracked Rankings No Longer Match What You See in Google
Google now serves different SERPs to people and to tools. See what changed in 2026, why every rank tracker is affected, and how to verify your AWR data.

SMX Munich 2019 - Key Learnings and Top Presentations
Two days full of knowledge and inspiring sessions conveyed by online marketing figures, such as Rand Fishkin, Jim Sterne, John Mueller or Mike King.

7 Takeaways From the Advanced Search Conference in London, 2019
The AWR team is back from the Advanced Search Conference, and eager to share with you the best takeaways picked from the 26 expert speakers.

What's New in AWR Cloud - SSL Compatible Whitelabel, Sponsored Results Tracking, Mobile Verticals and More
More about AWR's full support of HTTPS secure Whitelabel, sponsored results tracking, mobile verticals engines and an improved search engine wizard.

How to use online press releases and be Google-proof: Interview with SEM leading expert Joe Laratro
Online press release distribution guidelines have changed. Using PRs can get your website penalized before it gets optimized?

