Get Fresh Keyword Ranking Data On Demand With AWR Cloud

Here’s the plain spoken truth of online rank tracking: It’s hard to get new keyword rankings when you need them. And it’s even harder if you have to wait a whole week to see how your website evolved in the search. But the fact is that you need fresh rankings to make decisions and keep your clients happy.

In this article, I will show you how to use the AWR Cloud to get fresh keyword rankings on-demand, in less than 24 hours.

Update Rankings On Demand 2

Here’s how it works

Keyword rankings change a lot faster than they used to. If your client’s site moves down 5 positions, you need to be the first to know when it happened. So, let’s see together how to get online rankings on demand in 5 easy steps:

1. Add your website and keywords to the AWR Cloud

Once you sign up for the new AWR Cloud version, you can add your website and the targeted keywords manually, by clicking on the “Add website” button in the projects dashboard, or you can import from a CSV file with the new “Import from Authority Labs” feature available in the Data -> Import menu.

When you manage a large number of keywords, it’s best to also use the new keyword groups in order to tag your terms according to relevant criteria. To do this, navigate to the Settings -> Keywords menu and select the keywords you want to group. Then click on the “Manage” button and assign the selected terms to a new group.

Keyword Groups and Tags 2

You will further be able to use the keyword groups in the ranking reports in order to filter your data accordingly.

2. Start the keyword rankings update

Now that everything is setup on the AWR Cloud, fresh rankings are just a few clicks away. Simply navigate to the projects dashboard and choose the new “Update now” to start the on-demand rankings update.  This will open a new dialog, where you can choose your update preferences:

Fast Rankings Refresh

Here, choose the Fast option and let AWR Cloud do all the hard work for you.

3. See the newly gathered data in beautiful reports

Once the fresh data is gathered, you will be able to see your keyword positions in the Rankings menu, with comprehensive, interactive reports that allow you to:

  • compare your keyword rankings side-by-side on different search engines, in the Website Overview: Website Overview filtered
  • compare your ranking positions to the search volumes and cost per click values for the keywords that matter most, in the Keyword Ranking view:Keyword Rankings view
  • learn who your competitors are for each keyword, in the new Website Ranking – Top Sites view:

Website Ranking view3

The new AWR Cloud version has a neat new feature that allows you to see how the actual ranking results looked like when we fetched them from the search engine. This allows you to see the differences between personalized and non-personalized results and whether you need to use a local search engine to get the correct results.

To get all this info, just click on the “SERPs” button in the Website Ranking view.

4. Show your progress to clients

Now it’s time to show your business results and prove your worth to your client! This is very easy to do with the new AWR Cloud version. Just choose the ranking report view you like and click on the “HTML” or “PDF” reporting button, to generate the file in the format you are interested in.

Let’s choose PDF for this example:

Send report by email 2

This will open a new dialog where you can choose if you want to send the report notification to an existing AWR Cloud user, or to a new client:

Send report dialog

Then click on “Send”, and the client will receive an email notification with a link to the PDF report you requested. Once she receives the report notification, the client can easily click on the link and see her report, without having to sign in on the cloud.

If you want to send this report on a weekly or monthly basis, you can easily create a report template from the Reports -> Templates menu and the AWR Cloud will send the report automatically, according to the preferences you have selected.

5. “Wow” your clients with branded reports

Take SEO reporting one step further and make the AWR Cloud look like it’s your own reporting software.

How? Very easy :). By enabling the whitelabel mode from your “Profile settings” page, you can invite your client to join the cloud. Turning the AWR Cloud into a re-branded reporting service will allow you to send all email notifications from your own email address and display your own domain name and company logo in the reports that the client receives.

Conclusion

That’s about it! I hope you have enjoyed reading this article.

Take advantage of the free 30 days trial of AWR Cloud and explore all the new features and tools. I look forward to reading your thoughts in the comments section below.

Author: Aura Dozescu

Aura Dozescu is Customer Care Specialist for AWR Cloud. Passionate about Internet Marketing and SEO technologies, she is working closely with seo software developers to implement the feedback received from customers. Connect with her on Twitter

7 thoughts on “Get Fresh Keyword Ranking Data On Demand With AWR Cloud”

    1. Hi Alexandre, Currently, the import file structure it is similar to the export from Authority Labs. You can import files with one project export data, or files with all projects export data from AL.

      Once you run an export from AL, simply navigate to the Data – Import menu and create a new import. Then select the file in question in the “Import from Authority Labs” dialog.

      Hope this helps:)

  1. Hi, these updates are awesome! Does the search volume comes from the Adwords KW tool? If so, is the volume “regionalized” from the specific search engines I have in my project (for example, if my SE is Google Canada English, does the search volume reflect the canadian demand?)

    Thanks!
    Julien

    1. Yes, you are correct. The keyword search volumes come from AdWords Planner and they are localized for the specific country you have selected at project level.

  2. Thanks for the update Aura,

    Running keyword rankings on demand or allowing us to use bi weekly and monthly updates help a lot!! PDF reports without needign to login are super as well! Its great to see AWR cloud listening to our requests.

    keep up the good work!

  3. Thank you very much for your kind thoughts! I am glad you like the new updates, and I look forward to working with you on new suggestions and requests 🙂

Leave a Reply

Your email address will not be published. Required fields are marked *