Blogging Hacks: How to Update Your Old Posts to Boost Organic Visibility

Generating traffic for a blog is not easy. You spend hours of your time and energy coming up with content ideas that quickly become forgotten about and buried deep in the archives. A hot post bri...
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Putting Your Site Behind an SSL – Does it Help Rankings?

You may have seen over the last few weeks that Google released an update which provides webmasters who put their websites behind an SSL certificate a ranking boost. If you haven't seen the news b...
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Beginners Guide to Grabbing That Low Hanging Keyword-Fruit

"Low hanging fruit" - cliche business jargon, but still enticing when you hear it. Is there such a thing left in SEO? I believe so. This is an exercise that I've been doing since analytics, ra...
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Case Study: Using Infographics for Link Building

The value of infographics has come under heavy scrutiny of late. Are they reliable evergreen assets and link building tools, or have they been abused by SEOs targeting low quality infographic sub...
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Turn basic SEO reports into exactly what you need

When you optimize a website for large keyword sets, extracting the SEO value out of tens of metrics and explaining the benefits to your clients can prove to be difficult. This is where the repor...
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Is Link Building Still Worth It?

Content marketing. Infographics. Motion graphics. PR stunts. Companies are getting smarter, savvier, and - dare I say it? - sexier with their marketing. Some brands now accumulate social shares, ...
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The Infallible Strategies For Acquiring .edu Links

While not everyone agrees .edu links are innately superior and that they're Google's favourites, .edu links are still regarded as the cherry on the cake most of the time and there is enough argum...
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Why and How You Should Defy the Internet and Keep Original Content Alive

With Buzzfeed Inc. predicted to earn up to $120 million in revenue this year, it's easy to understand why everyone and their pet guinea pigs are eager to jump on the blogging bandwagon. But with ...
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6 Drastic Facebook News Feed Changes in the Past 6 Months

Facebook's algorithm for determining what is displayed within the news feed is tweaked and altered constantly to deliver a better experience for the average Facebook user. For many brands on Face...
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New Social Media views, Auditor chart, and much more

As your business grows, so does the amount of data you collect in order to track your performance. When this happens, spotting opportunities and making the right decisions can become challenging...
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