Add a search engine to an existing project

Once you create a new project, you can stick to the default search engine selection - Google, Yahoo, and Bing, or you can add more at any time.

To do this, follow the steps below:

  1. Go to Settings -> project name settings -> Search engines menu
  2. Click on Add search engines button in the top right corner of the screen
  3. Customize the list as needed
  4. Click Add search engine to complete the process.

You can choose from over 3000 regional and local search engines.

Remove a search engine from a project

To stop tracking rankings for one of the search engines added to your project, you can remove it at any time.

  1. Go to Settings -> project name settings -> Search engines
  2. Select the search engine you wish to remove
  3. Using the Manage Search Engines button, choose Delete selected and confirm removal.

From the user end, the application does not allow editing the search engine preferences. If you need to change the types of results being tracked, you can only remove the search engine in question and replace it with a new one. Also, you cannot edit a search engine's name.

Define a custom location search engine

AWR Cloud allows you to narrow the rank tracking process down to a specific city or region, using the Google location search engine.

To add this type of search engine, follow the simple steps below:

  1. Open the Settings -> project name settings -> Search Engines section of your project;
  2. Click on Add search engines button and choose the country you want to retrieve results from from the Country grid;
  3. Select Google and then the language of the search engine interface;
  4. In the Location drop down, choose the "custom" option, and enter the city name or the zip code you are interested in, to be validated;
  5. Click on the Add search engine button to finish the process.

Here is a short video tutorial exemplifying the whole process.

Search filters: 'Search in country', 'Search in language', 'Safe search'

To emulate the Google search in browser, you can filter results considering the following attributes:

  • Search in country: retrieves results only from pages in that specific country
  • Search in language: shows results filtered by content in that specific language
  • Safe search: prevents adult content from appearing in your search results

Track only Google Places listings

To only track the Google snack-pack listings from a regular SERP, add a search engine with these preferences, by selecting a custom location first and then, choose Places from the Search Type drop-down.

Track different types of search results

SERPs contain organic results, local listings, videos, news etc. AWR Cloud lets you choose which types of results to check.

In the search engine wizard, click on the Search Type drop-down, and select which type of search results you need to track - Organic, Organic and Places, Universal (considers all SERPs listings, except ads), AdWords (tracks sponsored results from Google), Images, Video, News, Mobile, Maps, News.

How many search engines can I monitor?

You can track rankings on as many search engines as you need, according to the keyword units available in your monthly subscription.

By default each website is searched on 3 distinct search engines (Google, Yahoo and Bing), which account for 1 search engine unit; any additional search engine increases the number of search engine units by 1.

How to add, remove or switch a search engine in the Search Engine Comparison view

You can choose which search engines to be displayed side-by-side in your comparison ranking view by following these steps:

  1. Navigate to the Rankings -> Search engine comparison view of a project.
  2. Choose Extended view from the top menu
  3. Click on the small Settings icon next to a search engine name.
  4. Select one of the options available:
  • Remove the search engine from the ranking view;
  • Replace the selected search engine with another one from the list;
  • Add the search engine to the ranking view.