How to Repurpose Your Content for Social Media

High-quality content is the key to boosting SEO, driving traffic and creating leads. The problem is that a lot of time and effort is spent creating it. Do you want to get the most out of your content? If so, repurposing your content is the answer. Repurposing content is simply reusing the content again in … Continue reading "How to Repurpose Your Content for Social Media"

Fantastic ‘Shoppable’ Video Marketing Strategies

There’s no need for me to bore you with stats about video content consuming the Web, expedited by Facebook planning a video-first future and Fortune 500 companies confirming video marketing delivers higher returns than display ads. The medium of moving pictures can’t fail to catch the eye, and as 4G connections become increasingly widespread – … Continue reading "Fantastic ‘Shoppable’ Video Marketing Strategies"

5 Proven Techniques for Creating Engaging Content

One of the biggest challenges that marketers face is creating content that stands out. With the rising popularity of content marketing, creating content that is engaging is necessary to stand out from the crowd and get noticed. So how does a content creator stand out from the thousands of other content creators out there? Here … Continue reading "5 Proven Techniques for Creating Engaging Content"

SEO for YouTube – Ranking Higher in Google Video Search

YouTube is an amazing success story and it’s hard to remember a time when it didn’t exist. But it did and, back then, the world was a very different place. The internet was slow and cumbersome, and video could only be consumed via the TV or on media such as VHS tapes. The world changed … Continue reading "SEO for YouTube – Ranking Higher in Google Video Search"

3 Ways to Leverage Video Content for SEO

Video continues to dominate content strategy in 2016, and video will account for 80 percent of all internet traffic by 2019. Videos can generate more backlinks than text-based content because users find them more interesting and engaging. In fact, more than half of marketers name video as the type of content with the highest ROI, … Continue reading "3 Ways to Leverage Video Content for SEO"