One major goal every business has with social media is to expand their reach and connect with new potential customers. Nearly everybody has social media in some form, with 79 percent of adults using Facebook. Since so many people use Facebook, any new features they implement have to be taken seriously by marketers. Facebook Live … Continue reading "How to Expand Your Reach with Facebook Live"
Facebook Live seems to be all the rage nowadays in marketing for small or big businesses alike. Concepts like “user engagement” and “draw attention towards the brand” ignited everyone’s imagination and desire to win the marketing game over night. But since the new Facebook Live opportunity expanded this year from verified pages to company pages … Continue reading "Is Facebook Live Really Meant for Businesses?"