With more and more algorithm changes, achieving quality SEO results has never been more difficult. Long gone are the days of signing up to directories and keyword stuffing. In a world of mobile-first indexing and Penguin penalties handed out right, left and center – SEO professionals need to find more creative ways to secure top … Continue reading "3 Alternative SEO Techniques That You Need to Try in 2018"
Recently, LinkedIn users have been driving lots of engagement on the platform, growing their network, and even generating leads. It’s amazing that with a solid content strategy, nearly anyone can grow their influence. However, today I’m less focused on individuals, and more interested in what companies are doing well on the platform. I’ve noticed that … Continue reading "What Are the Top 10 Company Pages Doing Right on LinkedIn?"
The great writer Ernest Hemingway once said: “There is nothing to writing. All you do is sit down at a typewriter and bleed.” While writing may not be as gruesome as what Hemingway describes, I am certain we can all understand what he means. When you’re inspired, content creation is a piece of cake. The … Continue reading "10 Blog Post Formulas That Help You Create More Articles In Less Time"
What’s the #1 difference between a successful blog and a losing one? If you said “content”, you’re absolutely right. We all know content is king. But what type of content is king? What kind of content usually goes viral online? What type of content attracts more links, social shares, subscribers and sales? Are you struggling … Continue reading "3 Proven Types of Content that Quickly Go Viral"
High-quality content is the key to boosting SEO, driving traffic and creating leads. The problem is that a lot of time and effort is spent creating it. Do you want to get the most out of your content? If so, repurposing your content is the answer. Repurposing content is simply reusing the content again in … Continue reading "How to Repurpose Your Content for Social Media"
“Originality” is the original sin of marketing. Blame it on the valorization of Don Draper-esque figures, but there is a widespread belief that to be successful in marketing, you have to come up with wildly original ideas. The end result is marketers who chase originality just for the sake of being original. I have the … Continue reading "Why “Original Ideas” Are Killing Your Content Marketing Campaigns"
The advent of digital technology and the internet age has opened up some amazing possibilities for professionals around the world. One of the biggest pluses is that people no longer need to congregate in an office to do their jobs. Professionals—myself included—from a variety of different backgrounds can prove to be just as effective working … Continue reading "How I Built a 6-Figure Agency in Just 8 Months (With a Fully Location-Independent Team)"
One of the biggest challenges that marketers face is creating content that stands out. With the rising popularity of content marketing, creating content that is engaging is necessary to stand out from the crowd and get noticed. So how does a content creator stand out from the thousands of other content creators out there? Here … Continue reading "5 Proven Techniques for Creating Engaging Content"
We could make you try and guess the right answer by the end of the article. But to prove our point, we’ll say it right here, at the very beginning – no. That’s it! You don’t always have to follow writing rules to be a successful blogger. But if you want to be a successful … Continue reading "Do You Always Have to Follow Writing “Rules” to Be a Successful Blogger?"
There are a ton of processes that go into a successful eCommerce platform. First, there’s the website and retail front. Then, you have the shipping and arrival experience. How you package your products matters, especially since unboxing videos are so popular. Then, there’s customer support and marketing. Finally, there’s market research and analytics to worry … Continue reading "What’s Holding Back Your eCommerce Site and How You Can Fix It"