Why Your Keyword Strategy Is Incomplete, Inefficient, and Missing the Mark
A keyword strategy serves as the original base for any Search Engine Optimization (SEO) campaign to launch from.…
Get 150% Increase in Your Conversion Rate with Retargeting
For digital strategists and PPC consultants alike, being able to understand and align with your target audiences’ online…
Reality Check: Organic Search is Not As Easy As Reading A Blog
With the explosion of social media’s popularity and the advancement of search algorithms’ ability to account for personal…
What It Really Means When Matt Cutts Says “This Is Dead”
It happened again. Google’s head of web spam Matt Cutts told the digital world that another link earning…
Oh, You’re An SEO Expert? How Did You Come Up With That Title!
With five and a half years of experience in the search marketing industry, one of the things that…