The Mobile-first Index: How to Prep Your Site

Google is no stranger to controlling the internet. Its constantly changing algorithms literally write the book on search engine results. To ensure your website, whether it be for personal or professional use, isn’t impacted too severely by Google’s latest change, read on. The mobile-first index, simply put, describes your user behavior on your phone. From … Continue reading "The Mobile-first Index: How to Prep Your Site"

Google’s Penguin 4.0 Update: What Does Google Have In Store For Us?

The Google 4.0 Penguin release in September 2016 made a significant impact on the way SEO marketers worldwide approached content – shifting focus to a more organic strategy without having to stress about search algorithm penalties from before. As a speedy reminder, Google designed the Penguin updates to identify spammy sites that place unnatural links … Continue reading "Google’s Penguin 4.0 Update: What Does Google Have In Store For Us?"