At Thomas Cook Belgium, Floris Gouw and his dedicated team are in charge of the technical SEO aspects for two domains: thomascook.be and neckermann.be. “Rank tracking for us is an important metric for measuring the success of our (technical) SEO changes/implementations. With the day-by-day / week-by-week comparisons we can discover the impact of several changes … Continue reading "How Thomas Cook Found & Fixed Duplicate Content Cross Domains with AWR"
The year is coming to an end, but behind the scenes we’ve been working hard to bring you new features and improvements for AWR Cloud. I won’t beat around the bush, as I’m sure you’re curious to see what new functionalities you can enjoy. On this release, we focused on two major aspects of SEOs … Continue reading "AWR Cloud Release: Advanced Filtering for Mobile Results, Faster Updates & More"
Red Blue Blur Ideas (RBBi) is one of the largest agencies in the MENA region, specialized in integrated UX and performance marketing. With an international team of more than 40 specialists, this fast-growing agency has been delivering digital solutions for regional and global brands for over six years. The team at Red Blue Blur Ideas … Continue reading "How RBBi Uses AWR Data to Manage Top Brands [Case Study]"
It’s been a while since we published a release article, but behind the scenes, our developers have been working hard on maintaining and updating the application. And if you’ve read our CEO’s latest article, you know that new and exciting things are under way, with everyone in the company pitching in with ideas for improvement. … Continue reading "AWR Cloud Release: Updated Click Share"
We’ve released the AWR Cloud Developer API version 2! And because some of you have been expecting it for a while, I thought I’d write a post to tell you a bit about the new functionalities. First of all, if you’re still using v1, don’t worry. The first version of the developer API will not … Continue reading "AWR Cloud Release: Developer API v2"
As a leading agency in digital marketing, iProspect works with a team of more than 3,000 people across 50 countries. Their secret weapon is putting customers at the center of everything. This approach enables them to create focused and effective strategies, and drive digital performance that can be measured against project KPIs. Over at iProspect … Continue reading "How iProspect Canada Transitioned from AWR Desktop to AWR Cloud [Case Study]"
When you optimize a website for large keyword sets, extracting the SEO value out of tens of metrics and explaining the benefits to your clients can prove to be difficult. This is where the reporting system in AWR Cloud comes in handy. Our latest update focuses almost entirely on improving reports, giving you better control over … Continue reading "Turn basic SEO reports into exactly what you need"
Note: This article also refers to the AWR Website Auditor, a feature that is no longer available in AWR Cloud. As your business grows, so does the amount of data you collect in order to track your performance. When this happens, spotting opportunities and making the right decisions can become challenging. This is why our new … Continue reading "New Social Media views, Auditor chart, and much more"
Building and measuring the engagement of your customers and supporters is key to getting better marketing results. As part of our efforts to make your SEO work more efficient, we’re happy to introduce the new Social dashboard in AWR Cloud, which provides great insights about your website and live stats for your social media engagement … Continue reading "New in AWR Cloud: Social Media integration"
Note: This article contains references to Advanced Web Ranking Desktop, a version that is no longer under active development. It’s been just a few weeks since we redesigned Advanced Web Ranking Desktop, and we are already rolling out a new and improved version, thanks to your great feedback. Keywords from Google Webmaster Tools and AdWords … Continue reading "Finding profit-driving keywords with AWR 11.1"