User Guide

Advanced Web Ranking User Guide

While every precaution has been taken in the preparation of this document, Caphyon Ltd. assumes no responsibility for errors or omissions, or for damages resulting from the use of the information contained herein.


Table of Contents

1. Introduction
Frequently Asked Questions
2. Step-by-Step Tutorials
Getting Started
Basic Tutorial
Advanced Tutorial
3. The User Interface
Main Menu
4. Managing Projects
Project Manager
Create new project
Remove project
Duplicate project
Rename project
Backup project
Update project
Create project category
Creating a New Project
Deleting a Project
Resetting Project Data
Duplicating a Project
Import WPG Projects
Create projects from XML
Import projects from CSV
Import projects from Raven tools
Export Rank Data
Websites Rankings
Top Sites
Backup & Restore
Remove Data
Remove Link Data
Address Book
FTP Profiles
5. Project Settings
Managing Search Engines
Managing Keywords
Managing Websites
SMTP Settings
Preferences
Proxy Per Project
6. Updating Projects
Updating a Project
Update Multiple Projects
Automatic Updates
The Update Progress Tab
Update Options
7. Scheduler
The scheduler wizard
Scheduling a project update
Scheduling report generation
Scheduling backups
View Scheduled Tasks
User Authentication
8. Interactive Reports
The Website Rankings report
Date Comparison
Multiple Dates Comparison
The Keyword Rankings report
Date Comparison
Keyword Categories
Multiple Dates Comparison
The Search Engine Rankings report
Date Comparison
Multiple Dates
The Top Sites report
URLs view
Top Sites in Time
Browser view
The Overview report
Evolution in Time
Keywords on Rows
Websites on Rows
Search Engines on Rows
Keyword Categories on Rows
Overview Data and Icons
The Visibility report
Date Comparison
Filters
Evolution in Time
Comparison Criteria
The Visibility Score
The Site Rank
Sorting
Spider Web Chart
Websites on Axis
Keywords on Axis
Search Engines on Axis
9. Printable Reports
Introduction
Edit Reports
The report type
The Report Settings
Output and Layout Options
Chart options
Filters and conditions
Save to local file
Upload report in the AWR Cloud
Send report by Email
Upload report to FTP server
Scheduled tasks
Ranking Reports
Website Rankings
Keyword Rankings
Search Engines Rankings
Top Sites
Overview
Visibility
Competition
Analytics Reports
Dashboard
Keywords
Search Engines
Referrers
Goals
Goals - Detailed by Source
Campaigns
Campaigns - Detailed by Source
Links Reports
Overview
Top Backlinks
Anchor Text Distribution
Hub Sites
SEO Report
10. Quick Reports
Creating Quick Reports
11. Triggers
Triggers
12. Custom Filters
Custom Filters
13. Customize HTML Reports using XSL
Global Customization
Individual Reports Customization
Headers and Footers
XSL Tutorials
14. Settings
Application
Email/FTP
Email
Address Book
FTP settings
FTP Profiles
Performance
General performance settings
Browser Emulation
Search Engines APIs
Proxy Settings
Reports
Headers and Footers
Common reports settings
Report page settings
Text reports
CSV reports
HTML reports
PDF reports
Excel reports
XML reports
Manage Browsers
Tools
Keyword Analysis
Users and Groups
15. User Profiles and Access Groups
User Profiles
Access groups
16. Header and Footer
The Header
The Footer
17. Research
Auditor
Issues Layout
Links Layout
Social Layout
Details and Settings
SEO Browser
Keyword Research
Keyword Difficulty
Overview
Metrics Comparison
Side by Side Comparison
Content Optimization
Keyword Analysis
Definitions
What text is considered for Keyword Analysis
Keyword Priority
18. Google Location Search Engine
Google Location Search Engine
19. The Event Logger
The Event Logger
Detailed Event Information
20. Notes
Notes
21. How Tos
Introduction
How AWR operates
Support
Send an error report
Register license key
Evaluate a higher license
Upgrade license
Refill link credits
Quick search
Request a new Search Engine from the Advanced Web Ranking team
Application Settings
Resize application
Project Management
Search for a project
Import keywords from a web page
Import keywords from Google Suggest
Generate Keywords
Edit keywords name
Translate keywords
Check keywords' spelling
Organize keywords into simple categories
Add more project keywords to a category
Import new keywords directly into categories
Easily assign a color to your Websites or Keywords
Set keywords priority
Deactivate multiple keywords
Add specific webpages to project
Rankings
Track sponsored listings
Display full URL in ranking reports
Edit columns in interactive reports
Import historical data from Web Position Gold
Update selected keywords on a search engine
Analytics
Set up your Google Analytics accounts
Manage analytics and links data retrieval
Import keywords to your project from Google Analytics
Links
Verify your backlinks
Social
Connect AWR with Facebook
Connect AWR with Twitter
Update social metrics
Printable Reports
Quickly generate reports
Generate multiple reports after an update
Create a SEO Report that your customers can browse
Combine analytics, links and rankings data in the same report
Display analytics, links and visibility metrics on the same chart
Customize how Keywords and Websites are shown in your reports
Select columns to be displayed in printable reports
Apply Page Markers
Create Headers and Footers for your reports
Insert a table of contents into your HTML Reports
Get an e-mail notification if the position of your website has changed
Research Tools
Refine list of researched keywords
22. Customize HTML Css Styles
Global CSS Settings
Report Template CSS Settings
23. Proxy servers manager
Proxy servers manager
24. Local search engine settings
Local settings manager
25. Install Server Edition Guide
Windows
Mac OS X
Linux
Server Configuration
Connect Advanced Web Ranking client to server
26. Analytics
Dashboard
Keywords
Overview
Detailed by Search Engine
Search Engines
Overview
Detailed by Keyword
Referrals
Overview
Detailed by Page
Goals
Overview
Detailed by Source
Detailed by Campaign
Ecommerce
Campaigns
Overview
Detailed by Source
27. Links
Overview
Evolution in Time
Date Comparison
Websites Comparison
Hub Sites
Backlinks
Top Backlinks
Linking Domains
Linking Pages
Anchor Text Distribution
Links Distribution
Overview
By Keywords
Websites Comparison
28. Complete SEO Report
Dashboard
Rankings
Analytics
Links
Social
29. Social Media
Social Shares
Twitter
Facebook
30. Help Menu
31. SERP Alerts
Create a new alert
Edit alerts
Alert History
Alert Manager
32. Favorite Tabs
Favorites
Notes