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Topic: Overture vs. Yahoo - Aren't they the same now?

I thought Overture had merged/turned into Yahoo? Why do they both still exist as ppc search engines? What is the difference and which should we choose? We used to run our ppc in overture and it changed over to Yahoo so now we consider the ads as being run in Yahoo but Overture is still a search engine choice. Why?

Thanks,

Sarah

Posted 7 years ago

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Re: Overture vs. Yahoo - Aren't they the same now?

Hi Sarah,

As long as you can type http://www.overture.com and http://www.yahoo.com and you have two different pages, we will use them both in the application, because there are users who search on overture.com and users that search on yahoo.com.

Please tell me if this answers your question.

Best regards,

Robert

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Posted 7 years ago

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