Advanced Web Ranking in 2011 – A Happy Ending and A Fresh New Start

You’d think that with all the snow the new year started with, we’d be out skiing, having a snow ball fight or making snow men.

But no, we’re working like crazy and we love it!

That’s because we ended last year with bold plans for 2012, and we wouldn’t want to waste any minute but start making it happen.

So, while my colleagues developers are heating up the keyboards writing code, I thought it would be great to make a “wordy” recap of all the code they’ve been writing for the past year.

Check this out, it’s pretty awesome: Continue reading

15 Reasons to Like Advanced Web Ranking – What Our Customers Say

A few weeks ago we decided to send a survey to all our customers and find out how they feel about AWR.

As we gathered up the responses we were thrilled to find our hard work rewarded by the appreciation and nice words our clients had regarding AWR’s capabilities.

And so we’ve put together a list of fifteen top reasons our customers claimed to make AWR their favorite SEO tool:

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AWR 8.6: Turning Ordinary Reports Into A SEO Masterpiece

One of the key elements in growing your business and increasing sales is to spend most of your time and efforts focusing on customer relationships. It is a fact that the best customers are repeat customers. They pay you more than one-and-done purchasers, and keeping them happy is less expensive than bringing in new prospects.

As an SEO consultant or agency, building strong connections with your clients is based on treating them like strategic partners, and showing that you are truly interested in their business. The experience you offer when they interact with you is essential. After all, your reputation, as an SEO, will only be as good as the customer experience you provide.

With the release of the new 8.6 version, Advanced Web Ranking brings a new weapon in your seo software arsenal, that helps you take a hands-on approach with your customers. This is achieved with a complete, interactive SEO report that your clients can easily browse on their computers or by connecting directly to your website.

Long, fussy printable reports are history

Imagine the surprise! Seeing this month’s report changing views as per real time selections? I bet your clients will find this totally unexpected :)

To give you a taste of the ultimate SEO report, here is a demo you can play with. Yes, that’s right! Just click on the button below and the report tabs and panels will respond to your actions.

View SEO Report demo

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How To Create SEO Reports with Ranking, Linking and Analytics Data

A good search engine optimization strategy is based on careful planning, a lot of work and good choices made on key issues. Everything will get analyzed at the end of each month, when the time comes to send out reports to your customers.

Looks familiar?

These reports are the mirror of your efforts. The only difference is that your customers will not ask “who’s the fairest of them all”, but rather:

  1. Where do I rank in the search engines for this keyword?
  2. How many links do I have with this anchor text?
  3. How many visitors are coming to my website searching for this keyword?

Each question should find its answer in the details of the reports you prepare. To make them as “readable” as possible, here’s what you should consider:

Combine ranking, linking and analytics data in a consistent way

Remember, your customers do not have your SEO expertise. Things that seem so obvious to you may not make much sense to them. You need to make sure the ranking, linking and analytics details are displayed in such a way that marketers can easily extract the information they need to build future strategies.

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