If Those Happy Days Are Gone…

When I first started as a seo, my colleagues were telling me how awesome this job is and how fast I will be falling in love with it.

And they where right about both things.

I did fell quickly in love with my job and I can honestly say, it is the best job in the world!

All of you seos out there, probably know what I am talking about!

You know that great feeling of a new job that you just can’t wait to start?

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Set Your Keyword Rankings on Autopilot

This blog post comes as an answer to the many requests we had from our customers to support them in order to achieve completely automated report generation.

My colleagues from our support team, very often receive questions about whether it is possible to schedule Advanced Web Ranking to do all the rank checking, report generation and sending through email without any intervention, other than the initial setup.

This means that people want to have their data reports delivered without going back in the application and requesting on and on for the information.

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Have The Ranking Changes In a Second

Have you ever felt overwhelmed by the clutter of ranking data you have to read and analyze?

Have you ever wished someone else could do the rank tracking for you and just fill you up with the news?

Well, everybody has!

Because checking the search engine rankings is usually a task that requires a lot of patience and time.

There is too much data you have to read: tens of clients with hundreds of keywords and each of them with their own search engines. You do the math and see that spotting the information that you actually need becomes very difficult to do.
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How will Google Instant affect you?

Yesterday Google announced the launch of Google Instant to make search even faster. With the new Google Instant now launched a new search revolution is announced to start. This new feature was  brought up to make the search a better experience for the users and to decrease the average time spend on a search.

How does it help?

When typing a query it makes suggestions of terms that it guesses to be most likely for you to search and displays them in a drop down list. The one with most chances of being your match is also displayed in the search box as a grey sequence of your query and if you think it fits you just press Tab and it will automatically complete it for you.

The coolest thing about Google Instant is that as you type the query search results are already displayed below the suggestions drop down list. With every word you ad to your text the suggestions change and the results shown change too. This way you can get suggestions for the terms to search and see the results without making a click or pressing a key. And it will also be a lot easier to find a relevant results fast by only eye scanning the results as they change with your typing. Continue reading

How to share the projects with your coworkers

Picture a marketing agency which offers search engine optimization services… Luke uses Advanced Web Ranking Enterprise when managing his client’s search engine optimization and striving to improve their website ranking. But since the number of clients increased significantly, so the workload did and he decided to take another marketer on board.

Cindy’s skills impressed Luke and he decided to hire her. She was going to help him to manage the portfolio with clients, thus using Advanced Web Ranking to manage search engine rankings. A new computer was configured for her and a Professional license of AWR was bought and installed. Cindy learned how to use the software and started to create projects for new clients.

Weeks later Cindy started to email reports to Luke with the changes noticed in their client’s rankings. But soon Luke felt the need to have a look himself at the Interactive Reports, set Triggers  for Cindy’s projects and find new keywords ideas.  Trying to do this, Luke faced a new issue: he couldn’t access Cindy’s projects without coming to her desk and the reports received from her via email were not enough.  So he started looking for a way to have access at Cindy’s projects and Cindy at his projects.

Fortunately for Luke after doing a research he found a solution: Advanced Web Ranking Server.

AWR Server

The Advanced Web Ranking Server  license allows multiple clients to share the same database and was designed to work on Local Area Networks (LANs). The Server license gives users the possibility to use the Server service and let them keep their existing Enterprise license. Knowing this, Luke decided to upgrade his Enterprise license to Server and keep the Professional license for Cindy.

Luke started by outlining the steps for integrating Advanced Web Ranking Server on the company network:

  • Plan the integration of Advanced Web Ranking Server
  • Install and configure the Server service
  • Connect the clients to the Server

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Rankings by geo location

What’s the best way to get accurate search engine rankings worldwide, regardless of your location?

World Rank Map

Let’s suppose that you are running a business which offers search engine optimization services and have customers all over the world. Your customers expect from you outstanding reports with their website rankings and they rely on your professional services. A great report sent to your customer with inaccurate rankings is like serving someone poisoned food. That’s not good!

Sending them accurate reports that can match the results they see in the browser can be almost impossible sometimes, because Google displays different results for different geo locations.

Advanced Web Ranking features from version 6.7 a new tool called Google Preview Tool which can help you analyze your customers website rankings without moving from your desk or using proxy servers.

Check your website rankings in different geographic locations

The Google Preview Tool checks your website or your customers website rankings in different regions worldwide. To be more specific, let’s say that you are running a business in US, but you have customers/websites in UK and all over Europe to check their rankings every week. Using the Google Preview Tool you can create a search engine that will gather in Advanced Web Ranking the exact results as your customers see in their browsers in UK, France, Germany, Italy, Spain or any other region. Continue reading