How to Triple The Return on Your SEO Using AdWords

What if you could explain to prospects, management, or your wife that your year-long SEO plan would result in $ 50,000 for the company? Sounds far-fetched because SEO is an untamed animal pulling...
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What It Really Means When Matt Cutts Says “This Is Dead”

It happened again. Google's head of web spam Matt Cutts told the digital world that another link earning tactic is dead. Well, that's at least what most inexperienced SEOs took away from a ...
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Dear SEOs: Quit Complaining, Start Marketing

Dear SEO Community, It's time to "man (and woman) up". It's time to pull up our boot straps and get to working hard like they did in the old days. The days of griping about every single time G...
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Google Plus Local – How to Get Verified Quickly!

Having a Google Local page is an essential part of local optimisation, it used to be a case of creating a Google places page but this has slowly evolved to a Google + Business page for your local...
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Tips from 22 Executives Who Get Content Marketing

The onset of content marketing allowed brands to reach their audiences in new, innovative, and impactful ways. In fact, 73% of digital marketers say that brands are becoming publishers. However, ...
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How to Get Google Organic Search Data in a “Not provided” World

SEO professionals have been dealing with "not provided" for almost two years now, but Google's new secure searches changed this hide and seek game dramatically. With "not provided" keywords reach...
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Should You Pay Per Click To Advertise An AdSense Site?

AdSense and AdWords are two sides of the same coin. AdWords gives advertisers a means to drive targeted traffic to their site on a cost-per-click basis, and AdSense allows site owners to share th...
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8 Reality Checks You’ll Need to Saunter Into the Future of SEO

So the year 2013 draws to a close and we look into the crystal balls again. As search scene has been changing faster than ever for the last few years with Google's continuous animal-named rel...
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How Winning Firms Educate and Succeed

Many see 2013 as the year content marketing really took off. But that newfound popularity comes with a certain shallowness - or at least shrewdness - of thought on the topic. How can you stand ou...
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How to Create 301 Redirects from a Sitemap Page – Quick & Easy Using Excel and Notepad

One of the things I keep hearing is how difficult it is to create all of the proper 301 redirects when you're moving a site from blog.domain.com to www.domain.com/blog. But with this tutorial,...
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